For SaaS executives

Must-read book summaries

Get the most out of your reading time with our curated list of must-read book summaries.

From positioning to scaling, these summaries provide actionable insights on how to grow your business predictably and sustainably.

Our continuous Product-Market Fit discovery process is built aligned with the best practises of these books.

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The Mom Test

The Mom Test is a book that offers practical advice on how to conduct customer interviews. The book argues that traditional market research methods often produce biased or misleading results and suggests that companies should focus on understanding the customer's actual experiences and needs. The book offers a step-by-step guide for conducting customer interviews.
Rob Fitzpatrick
3 min read

Competitive Strategy

"Competitive Strategy: Techniques for Analyzing Industries and Competitors" is a book by Michael E. Porter that explores the concept of competitive strategy and offers techniques for analyzing industries and competitors. The book offers valuable insights for companies looking to gain a competitive edge in their market.
Michael E. Porter
3 min read

Crossing the Chasm

Geoffrey A. Moore's "Crossing the Chasm" is a book that discusses the challenges that technology companies face when trying to achieve mainstream adoption of their products. The book introduces the "crossing the chasm" model, which describes the gap between early adopters of a technology and the mainstream market. The book offers strategies for successfully navigating this gap and achieving widespread adoption.
Geoffrey A. Moore
3 min read

Zero to One

A must-read for entrepreneurs looking to build an unfair advantage. Learn practical advice on how to find a unique and valuable idea, execute it, and build a strong and sustainable business.
Peter Thiel
3 min read

Start with why

"Start with Why" shows how great leaders inspire action and create organizations that are successful and enduring. It's a must-read for anyone looking to improve their leadership skills and drive meaningful change.
Simon Sinek
3 min read

Thinking Fast and Slow

Discover the two systems of thought that drive decision-making in "Thinking Fast and Slow" by Daniel Kahneman. Explore the role of biases and heuristics in decision-making and learn how to apply System 2 thinking for more informed and effective decisions.
Daniel Kahneman
3 min read

Predictable Revenue

Learn how to do prospecting and qualifying leads to improve your product-market fit by applying Aaron Ross' methods from "Predictable Revenue" in your Saas company to narrow your target market, focusing on only those accounts that need you, and using prospecting tactics to gain access to decision makers.
Aaron Ross
3 min read

Good to Great

Keep only disciplined, passionate and humble people. Make truth, simplicity and clear focus priority. Maintain a culture of discipline.
Jim Collins
3 min read